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Seo And Web Development Rfp

June 19th, 2009 Comments off

Canguru.com is a revolutionary concept in life-long learning developed by Darrell and Jennifer Williams. Presently, Canguru.com is seeking a consultant or consultants to assist in the development and search engine optimization (SEO) of the Website. The consultant(s) will provide input as to the usability, style, and online marketing of the Website.

PROJECT

The Canguru program was founded in 1995 as a personal and professional development program and was tested over the past nine years with students at the University of South Florida and the University of Tampa, who were receiving college credit for participating in an internship. The concept was developed over 14 years of work with the country’s wealthiest individuals (people with over $20 million of net worth), studying what made them successful. This study found three basic principles that top performers follow:

1. Top performers write down their goals
2. Top performers spend their time planning how to achieve their goals
3. Top performers fill their minds with information from other successful individuals, and use this information to create their success

Canguru.com uses search engine technology to identify key words in members’ lists and goals to custom-tailor a personal and/or professional development program for each member. Members can then choose to receive their materials in book, audio, or Mp3 format.

Canguru.com seeks consultant(s) to use and improve the Website. Maximum budget for this consultancy is $2,500 per month.

TASKS

Continued development of Website including:

1. Internal SEO: ensuring that Canguru.com generates the best programs available to clients based on their personal lists and goals
2. External SEO: making Canguru.com the number one website for personal and professional development
3. Usability: through membership in the program and regular use of the tools available on Canguru.com, suggest and implement improvements to Canguru.com

This consultancy should begin in August 2009 and will extend indefinitely.

HOW TO SUBMIT A PROPOSAL

Please visit and review www.Canguru.com, then submit the following no later than July 15, 2009, by email to proposal at canguru.com.

1. Your preliminary assessment of Canguru.com and suggestions for improvement
2. A firm estimate of fees to be charged and an estimate of expenses that would be incurred
3. A proposal describing your qualifications (or the qualifications of the team of consultants) and how the tasks described above would be carried out
4. Resumes of all consultant who would be involved in the project

Interviews for this consultancy will be held in mid August 2009.

Bear