Briefing movie “Multimedia effects”
General: Templates with red stripe on the left side, as in ppt / screen size
A Scene
Start with pictures and Reed Business Netherlands and strong global brands
(instead of images magazines / sites at the beginning of “old” English movie)
Footage:
Reed Business Global
Netherlands
Strong brands
See also EEE ppt how should elapse between> the idea is that at least
B Scene
Text:
Communicate multimedia
Why you print and online communication should integrate
Multimedia effects
Footage:
Eye (as background, possibly fading)
Scene C-1
Text
Multimedia effects
Broadening Audience / coverage effect
(liver targeting)
Person Person blue + orange = mass
Imagery
person.gif, personable person Blue.gif, different images … tif
Please make yourself crowd
Scene C – 2
Text
Synergy generation
(synergy liver)
Imagery
1 + 1 = 3
(yourself as text)
Scene C – 3
Text
Repetition
Makes further processing of the message may
Imagery
magazine which saved newsletter / website fade
(printmagazine.png, newsletter_icoon.png, website_icoon.png)
Scene C – 4
Text
Complementarity
Use the strengths of the medium type
Print:
- Convey complex information and much
- Long life, by giving
- Reader-leaf binding
- Read more moments
Online:
- Interactive
- Great topical
- Practical
- Responsiveness
Imagery
printmagazine.png, newsletter_icoon.png, website_icoon.png
Scene C-5
Text
Strengthening memory
Forward
Message in print is easier online processing of the message
And vice versa (the smaller it)
Backward
War confrontation with the message calls first message memory
Imagery
Aha-male (this is from the source file to get SwissMax?!)
Scene C-6
Text
Credibility
The editorial reinforces your message Umfeld
This creates trust.
D Scene
Text
Multimedia effects
Reach a wider audience
Create synergy
Because
further repetition of the message processing allows
you use the strengths of the medium type
you ensure that your audience remembers the message or easier processing
you create trust and credibility
Supporting your success
Imagery
RB Logo
Dartboard
old movie: http://85.255.218.138/~wordpress/old/Why integrate print and online.swf