Web Blog With Ecommerce
Site Name
www.realinvestortips.com
Product Objectives
* Blogging topics – Remote property management, loan modification, short sale for investors.
* Online store sells products for the subjects above.
* Runs 3rd party advertisements such as Amazon affiliate and Google AdSense.
Product Requirements
1 Website Layout
o The layout and functionality is similar to www.filetransferplanet.com
o The page is divided into top and bottom sections. Top section contains simple logo (or text like techcrunch.com) and navigational tabs. The bottom part is further vertically divided into 2 parts – 2/3 on the left for the content and 1/3 on the right for the ads and other links.
o Need to be clean and professional looking. Easy to navigate. Maximize revenue.
2 Logo and Top Navigation Tabs
o Professional looking logo/text is used to convey the purpose of this site.
2.1 Home
+ Blogs appear in reverse chronicle order. 8 on a page with “Older Entries” and “Newer Entries” at the bottom.
+ “Continue Reading” link at the end of the article that leads to the article’s permanent link.
+ Have all the social networking buttons.
+ Display tags the blog is associated with.
+ Allow comments. No log in required but can’t be anonymous. No actually comments are displayed. Actual comments are seen after landing on the article’s permanent page by clicking on “Comments (number)”, like Amazon.com and www.filetransferplanet.com.
+ Some space between posts. This space is vertically divided into two equally – 1. promote our product with a link to the online store page, 2. Google ads.
2.2 Featured Topics
+ The articles are the cornerstone of the site. They are 101 to the readers.
+ List three major categories – “Loan Modification”, “Short Sale”, and “Lease to Own”. Article links are added under these three categories. Similar to http://www.filetransferplanet.com/ftp-guides-resources/.
+ Once clicking, the actual article shows. No comments are allowed.
+ Have all the social networking buttons on all pages, including master (list) and details (article) pages.
+ Display unintrusive Google ads below the article.
2.3 Online Store
+ Design to list the products in 3 categories – Loan Modification, Short Sale, and Lease to Own. There are 2 to 10 products under each categories.
+ Shopping cart and secured checkout.
+ Credit card and PayPal payment method.
2.4 Resources
+ Two sections – “Recommended Books”, and “Bag of Tricks”.
+ Recommended Books – displays 8 (4 in one row x 2 rows ) books with book images and amazon affiliate links. Similar to http://www.reiclub.com/real-estate-investing-books.php.
+ Bag of Tricks – Some useful affiliate links.
2.5 About
+ Provide some info and how to link to us.
2.6 RSS
+ Similar to www.filetransferplanet.com.
3 Bottom Right Section
3.1 Ads
+ Unintrusive Google Adsense.
3.2 Quick Links
+ A few direct links to our anchor articles in Featured Topics.
+ A few direct links to our online products.
+ A couple of recommended books with small book images and Amazon affiliate links.
3.3 Articles by Date, Topic, Tag
+ Similar to http://www.reiclub.com/realestateblog/
4 Other Requirements
o SEO friendly.
o Scalable.
o Easy to post and maintain.
